Is it our beds, our food, our great value or our people that people love so much? Perhaps it’s a bit of everything. Anyway, take a look around to find out why we keep winning all these lovely awards. See our awards.
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Why we're Premier
The soundest sleep
Our luxury Hypnos bed is the stuff of dreams. Drift off on an ultra-comfy, pillow-top, pocket-spring mattress, topped with a toasty duvet and your choice of firm and soft pillows for the soundest sleep ever!
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Seriously tasty food
People rave about our tempting Premier Inn Breakfast. And in the evenings, you can sit down to a mouthwatering menu of ooh-that-looks-delicious dishes from our restaurant.
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We're everywhere
With over 750 hotels across the UK and Ireland and further afield, you’ll find a Premier Inn welcome wherever you want to be.
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Totally kid-friendly
Free stays for kids. Free kids’ breakfasts*. This is the life (if you’re under 16). Brilliant fun for children, great value for parents – give the little ones loads of space to run around, and make the most of our spacious family rooms.
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We're bike-friendly
Your cycling adventure begins at Premier Inn. We welcome cyclists, and we’re always here to make sure you get a good night’s sleep before a day on two wheels.
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Free Wi-Fi 24/7
Wi-Fi is now totally free throughout your stay – check your emails, post Facebook updates, search and browse the web throughout your stay. It’s all on us.***
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We’re a Force for Good
Our sustainability programme, Force for Good, is all about people. It's about helping everyone - our customers, team members and suppliers to live and work well.
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*two kids get a free breakfast for every adult who orders a Premier Inn Breakfast.
**a small number of rooms have twin-double or single beds.
***device exclusions apply. Only devices with a web browser and the ability to connect to a public service are able to access the network, please check your device for compatibility. Connect up to 3 devices to Ultimate Wi-Fi - please check compatibility prior to purchase. Terms and conditions apply, please see free Wi-Fi or Ultimate Wi-Fi.