Affiliate marketing is a marketing practice in which Premier Inn as a business rewards one or more affiliates (you) for each customer sale brought to their website by the affiliates (your) marketing efforts on your website.
There are four core components in the practice of affiliate marketing:
• Merchant (also known as 'retailer' or 'brand'): here Premier Inn
• Network (technology facilitator): here Buy.at
• Affiliate: here you
• Customer: here the person who would book rooms at Premier Inn