Q: What’s the difference between Flex, Semi-Flex, Advance, Standard and Non-Flex rates?

Flex – Pay now or on arrival, fully refundable with free cancellation up to 1pm on the day of arrival . Our most flexible rate – you can cancel and get a full refund up to 1pm on the day of arrival. You can also amend your booking at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date). Semi-Flex – Pay now, fully refundable with free cancellation up to three full days before arrival. Fairly flexible rate – you can cancel and get a full refund up to three full days before arrival. No refunds after that date. You can also amend your booking date at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date). Advance – Pay now, fully refundable with free cancellation up to 28 full days before arrival, free to amend thereafter until the day of arrival. Fairly flexible rate – you can cancel and get a full refund up to 28 full days before arrival. No refunds after that date. You can also amend your booking date at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date). Standard – Pay now, non-refundable. Free to amend booking at the same hotel up to 1pm on the day of arrival. Slightly flexible rate – you won’t be able to cancel and get a full refund, but you can amend your booking at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date). Non-Flex – Pay now. No amends or refunds. Our least flexible rate – you won’t be able to cancel or amend your stay after booking.

Question 1

Is Chippenham worth visiting?

Accepted Answer

Yes, Chippenham is definitely worth a visit, especially if you’re exploring the Wiltshire area. It’s a lively market town with a mix of history, character and easy access to the countryside. You’ll find riverside walks, cosy cafes, independent shops and regular local events. Its location also makes it a great base if you're planning to visit places like Bath, Lacock, or the Cotswolds. Whether you’re into history, a bit of shopping or just want to enjoy a relaxing weekend, Chippenham has something for everyone.

Question 2

What is Chippenham famous for?

Accepted Answer

Chippenham is known for its historic market roots and its position as a gateway to the Cotswolds and West Wiltshire Downs. It has a long history going back to Saxon times and was once a royal hunting lodge area. It’s also closely linked with the nearby village of Lacock, which is popular for its picturesque streets and TV filming locations. Chippenham's location on the River Avon, combined with its local markets and traditional town centre, give it a strong sense of place.

Question 3

What cities are close to Chippenham?

Accepted Answer

Chippenham is well-connected, with several major cities nearby:

· Bath – About 15–20 minutes by train or car. Great for a day trip with its Roman Baths, shops and architecture.

· Bristol – Roughly 30–40 minutes by train or road. Ideal for culture, food and big city energy.

· Swindon – Around 25 minutes away, with large retail centres and museums.

· Salisbury – Just under an hour away, known for its cathedral and access to Stonehenge.

Question 4

Is Chippenham a village?

Accepted Answer

No, Chippenham is a market town, one of the larger towns in Wiltshire. You’ll find supermarkets, high street shops, a leisure centre and good transport connections.

Question 5

What is there to do in Chippenham?

Accepted Answer

There’s a great mix of things to do in and around Chippenham:

· Explore the town centre – Browse independent shops, have lunch in a riverside cafe or pop into a local pub.

· Walk along the River Avon – There are some lovely paths and picnic spots.

· Visit John Coles Park – A local favourite with gardens, a play area and often live music in summer.

· Check out the Chippenham Museum – a great spot to learn about local history.

· Go to nearby Lacock – Just a 10-minute drive away, it’s a great place to explore.

· Explore local countryside trails or cycle routes – The town sits on the edge of some stunning rural areas.

Events like food festivals, community markets and live performances also pop up throughout the year, so it’s worth checking what's on if you're planning a visit.

Question 6

Does Chippenham have a train station?

Accepted Answer

Yes, Chippenham has a mainline train station. Trains run frequently to Bath, Bristol, London Paddington and Swindon, making it really convenient if you’re travelling without a car. It’s only about 70 minutes to London by train and the station is right in the town centre.

Question 7

Does Chippenham have a market?

Accepted Answer

Yes, Chippenham has a regular street market in the town centre. You’ll find a mix of stalls selling fresh produce, baked goods, plants, clothing, crafts and more. There are also occasional themed events like artisan markets or seasonal fairs, especially in the warmer months and at Christmas.

Question 8

What river runs through Chippenham?

Accepted Answer

The River Avon (sometimes called the Bristol Avon) flows through Chippenham. It adds a lovely natural element to the town, with peaceful walking routes and some scenic spots for relaxing or taking photos. The river is also part of the town’s historical development—it helped shape trade and transport in earlier centuries. Today you’ll see ducks, swans and the occasional paddleboarder on sunny days.

Question 9

Is Chippenham a good night out?

Accepted Answer

Chippenham’s nightlife is more low-key than lively, but there are still good options for a casual night out. You’ll find a selection of traditional pubs, a few bars and restaurants that stay open later in the evening. There are sometimes live music events, pub quizzes or themed nights in certain venues, especially at weekends. If you’re looking for a wild night out or clubbing scene, nearby Bath or Bristol would be better bet.

Question 10

What’s the difference between Flex, Semi-Flex, Advance, Standard and Non-Flex rates?

Accepted Answer

Flex – Pay now or on arrival, fully refundable with free cancellation up to 1pm on the day of arrival. Our most flexible rate – you can cancel and get a full refund up to 1pm on the day of arrival. You can also amend your booking at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Semi-Flex – Pay now, fully refundable with free cancellation up to three full days before arrival. Fairly flexible rate – you can cancel and get a full refund up to three full days before arrival. No refunds after that date. You can also amend your booking date at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Advance – Pay now, fully refundable with free cancellation up to 28 full days before arrival, free to amend thereafter until the day of arrival. Fairly flexible rate – you can cancel and get a full refund up to 28 full days before arrival. No refunds after that date. You can also amend your booking date at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Standard – Pay now, non-refundable. Free to amend booking at the same hotel up to 1pm on the day of arrival. Slightly flexible rate – you won’t be able to cancel and get a full refund, but you can amend your booking at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Non-Flex – Pay now. No amends or refunds. Our least flexible rate – you won’t be able to cancel or amend your stay after booking.

Question 11

What time is check-in and checkout?

Accepted Answer

Our standard check-in time is 3pm. For an additional fee*, you can start your stay sooner with early check-in from 11am. Add early check-in to your stay while making your booking, or afterwards by managing your stay in your Premier Inn account. Early check-in is subject to availability and not available at all Premier Inn hotels.

Checkout is by 12 noon on your departure date. If luggage storage is available, our teams will be happy to store any bags for you if you’d like to check out before 12pm.

*Prices and times will vary depending on date and location.

Question 12

Can I check in early?

Accepted Answer

For an additional fee*, you can start your stay sooner with early check-in from 11am. Add early check-in to your stay while making your booking, or afterwards by managing your stay in your Premier Inn account. Early check-in is subject to availability and not available at all Premier Inn hotels.

*Prices and times will vary depending on date and location.

Question 13

What is Premier Inn CleanProtect™?

Accepted Answer

In 2020 we launched Premier Inn CleanProtect™, our rigorous, daily cleaning method that’s used throughout our UK & Ireland hotels. Developed in partnership with Diversey, a global leader in cleaning and hygiene products for the healthcare and hospitality industries, our promise seeks to give you extra peace of mind so you can always book and stay with confidence.

Check-in - minimising contact at reception and providing hand sanitiser in most public areas for peace of mind.

Bed linen and towels - laundering all our linen and towels at over 60°C to thermally disinfect them, so you can enjoy a great night’s sleep. We’ve also placed spare pillows in a zip-up bag, for extra peace of mind.

Equipping our teams - providing our team members with all the equipment and sanitisers they need, as well as always operating in the safest way possible for our teams and guests.

A generous serving of safety - you can relax knowing that enhanced cleaning measures are in place throughout our restaurants. Tables are cleaned between visits and contactless payment is in place too, so you can dine safely and comfortably with us every time.

Clean on request - if you'd like your room cleaned during your stay with us, just let us know at reception and use the handy door hanger on the back of your door by 12pm each day.

Question 14

What facilities are provided for customers with disabilities?

Accepted Answer

Most Premier Inns have specially-adapted rooms allowing easier access for customers with disabilities. If there is no specially-adapted room available at the hotel of your choice, we will be happy to offer you alternative accommodation at a nearby Premier Inn. If you have difficulty walking, but do not need a specially-adapted room, please feel free to request a room near reception on the ground floor for easy access.

If you'd like get in touch, you can reach out to our specialist team via email at pi.accessible@whitbread.com or call us on 0333 0919 817 between 9am and 5pm Monday-Friday (calls charged at local rate).

Question 15

Can I bring my pet to a Premier Inn hotel?

Accepted Answer

Unfortunately, with the exception of trained assistance dogs, we don't allow pets to stay at our hotels.

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