Premier Inn Ashford

Yes, Ashford has a lively town centre! You’ll find a mix of high street shops, independent stores cosy cafes and restaurants. The town centre is also home to a regular market and events that bring the community together. It’s a great spot to stroll around, do a bit of shopping and soak up the local atmosphere. 

Ashford itself is inland, so there’s no beach directly in the town. But you’re not far from the coast – some great beaches are just a short drive or train ride away. Popular seaside spots like Dymchurch, Hythe and Camber Sands are easily reachable and perfect for a day trip to the sea. 

No, Ashford is not part of London. It’s a town in Kent, in the southeast of England. That said, it’s very well connected to London, you can be in the capital in under 40 minutes, making Ashford a popular spot for commuters. 

Yes, Ashford is definitely worth a visit! It’s a great base for exploring Kent and has its own attractions too. There’s plenty to see and do – from the Ashford Designer Outlet and Conningbrook Lakes Country Park to the nearby Godinton House & Gardens. Whether you’re into shopping, history or just fancy a relaxed break in a well-connected town, Ashford has something for everyone. 

Ashford is best known for being a major transport hub, especially with its international train station offering Eurostar services. It’s also famous for the Ashford Designer Outlet – a large shopping village with big-name brands at discounted prices. Beyond that, Ashford is surrounded by beautiful Kent countryside and has a growing reputation as a vibrant town to live, shop and explore. 

Absolutely! The Ashford Designer Outlet is a top reason people come to the town. With over 100 stores offering up to 60% off top brands, it’s a paradise for bargain hunters. The open-air layout is stylish and family-friendly, with places to eat and play areas for kids. It’s definitely a great day out, whether you’re shopping or just browsing. 

Yes, Ashford has more than one! Alongside the popular Designer Outlet, there’s County Square Shopping Centre located in the heart of the town centre. It has a range of high street names, from fashion to tech and beauty, and is a good place to enjoy a bit of retail therapy. 

There’s a surprising amount to do in and around Ashford! You can shop at the Designer Outlet, explore the countryside at Conningbrook Lakes Country Park or enjoy a wander through the town’s markets and independent shops. History fans will love Godinton House, while families can spend time at Victoria Park or take part in events at local community venues.  

There are some great free things to do in Ashford. You can take a scenic walk or cycle along the Victoria Park to Conningbrook Lakes trail, visit the award-winning Memorial Gardens or browse the local markets and public art around the town. The Ashford Green Corridor is a peaceful nature reserve area that runs through the town, perfect for a relaxing afternoon outside. And even if you’re not planning to shop, the Designer Outlet is a fun place to window-shop and enjoy the atmosphere. 

Flex – Pay now or on arrival, fully refundable with free cancellation up to 1pm on the day of arrival. Our most flexible rate – you can cancel and get a full refund up to 1pm on the day of arrival. You can also amend your booking at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Semi-Flex – Pay now, fully refundable with free cancellation up to three full days before arrival. Fairly flexible rate – you can cancel and get a full refund up to three full days before arrival. No refunds after that date. You can also amend your booking date at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Advance – Pay now, fully refundable with free cancellation up to 28 full days before arrival, free to amend thereafter until the day of arrival. Fairly flexible rate – you can cancel and get a full refund up to 28 full days before arrival. No refunds after that date. You can also amend your booking date at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Standard – Pay now, non-refundable. Free to amend booking at the same hotel up to 1pm on the day of arrival. Slightly flexible rate – you won’t be able to cancel and get a full refund, but you can amend your booking at the same hotel up to 1pm on the day of arrival (additional room rate charges may apply depending on your new stay date).

Non-Flex – Pay now. No amends or refunds. Our least flexible rate – you won’t be able to cancel or amend your stay after booking.

Our standard check-in time is 3pm. For an additional fee*, you can start your stay sooner with early check-in from 11am. Add early check-in to your stay while making your booking, or afterwards by managing your stay in your Premier Inn account. Early check-in is subject to availability and not available at all Premier Inn hotels. 

Checkout is by 12 noon on your departure date. If luggage storage is available, our teams will be happy to store any bags for you if you’d like to check out before 12pm.

*Prices and times will vary depending on date and location. 

For an additional fee*, you can start your stay sooner with early check-in from 11am. Add early check-in to your stay while making your booking, or afterwards by managing your stay in your Premier Inn account. Early check-in is subject to availability and not available at all Premier Inn hotels. 

*Prices and times will vary depending on date and location. 

In 2020 we launched Premier Inn CleanProtect™, our rigorous, daily cleaning method that’s used throughout our UK & Ireland hotels. Developed in partnership with Diversey, a global leader in cleaning and hygiene products for the healthcare and hospitality industries, our promise seeks to give you extra peace of mind so you can always book and stay with confidence.

Check-in - minimising contact at reception and providing hand sanitiser in most public areas for peace of mind. 

Bed linen and towels - laundering all our linen and towels at over 60°C to thermally disinfect them, so you can enjoy a great night’s sleep. We’ve also placed spare pillows in a zip-up bag, for extra peace of mind.

Equipping our teams - providing our team members with all the equipment and sanitisers they need, as well as always operating in the safest way possible for our teams and guests.

A generous serving of safety - you can relax knowing that enhanced cleaning measures are in place throughout our restaurants. Tables are cleaned between visits and contactless payment is in place too, so you can dine safely and comfortably with us every time.

Clean on request - if you'd like your room cleaned during your stay with us, just let us know at reception and use the handy door hanger on the back of your door by 12pm each day.

Most Premier Inns have specially-adapted rooms allowing easier access for customers with disabilities. If there is no specially-adapted room available at the hotel of your choice, we will be happy to offer you alternative accommodation at a nearby Premier Inn. If you have difficulty walking, but do not need a specially-adapted room, please feel free to request a room near reception on the ground floor for easy access. 

If you'd like get in touch, you can reach out to our specialist team via email at pi.accessible@whitbread.com or call us on 0333 0919 817 between 9am and 5pm Monday-Friday (calls charged at local rate).

Unfortunately, with the exception of trained assistance dogs, we don't allow pets to stay at our hotels.