West Bromwich Town Centre (New Square) hotel

ta-ratings-img(258 reviews)

    Close to New Square shopping centre, and Sandwell Valley Country Park

    Hotel FacilitiesSee all

    Chargeable onsite parking

    Air conditioning

    Breakfast

    Restaurant

    Free Wi‑Fi

    Accessible

    Parking at Premier Inn West Bromwich Town Centre (New Square) hotel

    Limited free on-site parking is available at this hotel operating on a first come, first served basis. Alternative, chargeable of-site parking is available nearby at Tesco Extra (B70 7PR) just a 7-minute walk form our hotel. Free of charge between 6pm - 6am and roughly 80p an hour outside of these hours. Free on Sundays and Bank holidays.

    Our rooms

    Standard double

    A super-comfy bed, a powerful shower and free Wi-Fi, our double rooms have everything you'll need for a great night's sleep.

    Tea & coffee facilities

    Double or kingsize bed

    Free Wi-Fi

    Powerful shower

    Desk

    See all facilities

    Restaurant

    Cookhouse and Pub
    Breakfast

    Mornings have never been so tasty! Build your own breakfast and fill up your plate with freshly cooked favourites like bacon, sausages, eggs and hash browns – plus a tasty selection of veggie and vegan options – and continental delights like fruit, cereal and freshly baked pastries. Plus, when an adult orders a Premier Inn Breakfast, up to two kids eat breakfast for free**

    Reviews for Premier Inn West Bromwich Town Centre (New Square) hotel

    1-2 of 258 reviews

    "Excellent Hotel Lovely Staff"
    After a long drive from South Wales and a wonky satnav trip into the town center, I eventually found this hotel. The lady on reception was lovely and welcoming and assisted me with everything I needed whilst checking in. My room was lovely and clean and there was enough tea, coffee and everything else I needed for my stay. The bathroom was lovely and clean also with a very good shower and fluffy towels. I ventured down for my evening meal and the staff in the restaurant couldn't have been more helpful and polite and nothing was too much trouble for them. The food was lovey but as I was tired I went back up to my room for that much needed shower and to rest up in bed before a day at my conference, As an added bonus I was treated to several firework shows for most of the evening which I enjoyed. My bed was very comfortable and i slept well waking up rested for a full day at work. Check out was very simple and I would be happy to return here if I need to come to Birmingham again.
    "Great family weekend away"
    We stayed her for a family reunion. We booked the room, dinner and breakfast option. We were not disappointed, the rooms are clean and beds comfortable. The staff are friendly and helpful. The food in the restaurant was delicious. I will definitely be returning to this hotel.
    "Room OK, but issued parking charge despite following directions for checking in the car"
    Hotel was clean, but there was no heating control in the room. Asked reception how we increased the temperature and they said that they would deal with it, but nothing happened. Two weeks after the stay we received a £100 parking charge for leaving our car in the car park, despite having checked the car into the booking in system in the foyer on arrival. Emailed Premier Inn to try and clear the matter up, as they don't display a phone number, and had no response. Very poor service.
    "Great location and friendly staff"
    Great location and parking. Attentive staff and warm greeting and departure. Great breakfast with a good selection..
    "Shout out Pat"
    Had a lovely stay at this hotel with my girlfriend. The food was excellent the room and bathroom were spotless and the bed was very comfortable, making for a relaxing night. The staff were extremely helpful and always willing to go the extra mile. A special mention to the receptionist, Pat we had a good joke and laugh together, which made us feel instantly welcome. That positive energy at the front desk really set the tone for the whole stay. We left very satisfied and would happily return.

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    Hotel description

    Our Premier Inn West Bromwich Town Centre (New Square) hotel is ideal if you're visiting the West Midlands. You'll have the scenic Sandwell Valley Country Park right on your doorstep if you're looking for things to do with the kids - go for a family bike ride, play a round of crazy golf, or visit the exciting adventure playground. Football fans can catch a game at The Hawthorns stadium, and history-lovers can check out the Black Country Living Museum. Plus, you can look forward to a tasty meal back at our Cookhouse and Pub restaurant.

    Hotel contact information

    Phone: 0330 135 9032

    Calls to our UK hotels cost no more than calls to standard 01 or 02 numbers and are usually included in landline or mobile call packages. The same applies to calls to our hotels in the Republic of Ireland.