Here at Premier Inn, we care about the planet and its people, and we’re always striving to be a more responsible business. And as there’s strength in numbers, we formed the Good Together initiative. Put simply, this is where we work with our guests and suppliers to be kinder to the planet and everyone on it. It’s about taking responsibility for how our businesses affect people and places around us.
We're actively involved in local communities, working to give something back to the people that need it the most. In 2012 we announced our long-term charitable commitment to Great Ormond Street Hospital Children’s Charity. We've pledged to raise £7.5 million by 2017 to support building 'The Premier Inn Clinical Building' which began construction in September 2014.
We’ve got a lovely cuddly bear called Bernard in our hotels, and you can buy your own to take home to bed. Bernard costs £10 and all profits are being donated to GOSH. Just pop him on your room bill when you check out.